December 08, 2007

AIS Media Inc. CEO, Thomas Harpointner, was interviewed by Athens Banner Herald to discuss tips for online retailers to help make consumers feel safe shopping their e-commerce stores. His statements included:

"Customers won't buy from merchants they don't trust," said Thomas Harpointner, who is the CEO of AIS Media and works as an e-commerce consultant. "Good prices, prompt shipping, flexible return policies and excellent customer service is vital to gaining and keeping consumer confidence."

Women are driving Web shopping increases upward, Harpointner added, because the point-and-click method suits their needs for greater convenience, speed and savings.

Surprising some is an increasing demographic of cyber shoppers are seniors.

"Senior citizens, while they may be slower to adopt new technologies, are the fastest-growing age group of online shoppers," Harpointner said. "And as all people, they're creatures of habit. If they have a great experience with an online retailer, they'll likely return. However, a bad experience will likely cost that store a long-term, valuable customer.”

To read the full story visit: Play It Safe on the Web

About AIS Media
AIS Media, Inc. is an award-winning developer and marketer of proprietary Web applications and professional Web services aimed to meet the needs of small and medium-size businesses. Specific AIS Media products include Excerpo® Storefront (http://www.ExcerpoStorefront.com) and Excerpo® Mail (http://www.ExcerpoMail.com), which enables businesses to conduct e-commerce and run permission-based email marketing programs, respectively. Professional services include interactive media, web site development, credit card merchant services, search engine optimization (SEO) and managed hosting. AIS Media markets its services directly and through its global network of certified partners. For more information on AIS Media’s services and to locate a partner, visit www.aismedia.com

© 2007 AIS Media, Inc.